Overview
Journey Prism Analytics connects exploration to the same segments you activate, so insights do not drift from execution. Built for teams that distrust duplicate metrics layers.
Journey Insights
Journey Prism Analytics
Funnel and cohort views that stay tied to the same IDs used in activation.
1,520,000 KRW / month · Rolling monthly
Capabilities
- Cohort builder tied to activation lists
- Saved explorations with shared annotations
- CSV export with hashed identifiers
- Scheduled snapshots to your warehouse bucket
- Channel overlap view without raw PII
- Annotations for campaign launches
Outcomes
- Align analysts and operators on one metric tree
- Ship weekly readouts without rebuilding queries
- Reduce spreadsheet handoffs before meetings
Responsible partner
Minseo Park
Guides retail brands from fragmented events to governed profiles.
FAQ
No. Prism reads curated models you approve; it is not a full ELT platform.
Most cohorts refresh hourly; heavy joins may be nightly depending on plan limits.
Embeds are read-only iframes with tokenized access; writebacks are not supported.
Operator notes
“Finally one cohort definition for both the Monday review and the Friday send—small miracle for our team.”